HELLO, WE ARE ORANGE COUNCIL

Heart tattoo with "Change" band as a key visual on the ORANGE COUNCIL homepage.

Charging the NEW emotionally and positively, one of the goals of OC.

Newcomer Agentur 2015 Red Box Award

ORANGE COUNCIL GmbH is a communication office that accompanies change processes. Evaluation and communication strategies lead to the implementation of campaigns and designs to make innovations emotional, relevant and tangible. After all, it should be about fun and motivation.

CHARGE THE NEW POSITIVELY

Orange Council - Blue sprayed heart on light blue circles. Campaign theme for our customer Uniper.

EMPLOYER HEARTBEAT

What is called employer branding in technical jargon, we prefer to call the employer heartbeat. After all, it is not a question of embellished company representation, but of identification, authenticity and participation of all employees.
This is the only way to create real internal motivation and a relevant story with radiance to the outside world through a sustainable employer value proposition.

You can find multiple award-winning examples here

Orange Council - A laughing employee lets a banana hover using a helicopter rotor. Campaign theme for Bosch.

INNOVATION COMMUNICATION

Change means leaving your own beloved company perspectives, breaking new ground and adjusting your purpose. This is the only way to create new products and services. OC starts with innovation development and works with its customers to develop new communication methods that focus on the user experience.

Curious? Click here for OC best practice examples

 
Orange Council - Telephone booths converted into furniture. Room installation by the artist collective Freeters for Telekom.

Room concepts as participatory projects: The redesign of the Telekom headquarters

Gold ADC Award 2017 Bronze ADC Award 2017 Shortlist ADC Award 2017

Interdisciplinary thinking and working is part of the standard repertoire of ORANGE COUNCIL and thus creates a wide range of possibilities for its customers. A good example of this is the work for Deutsche Telekom. In cooperation with the artist collective Freeters, storytelling was developed in which artistic room installations play a central role.

Watch the film here.

ENGAGE PEOPLE WITH AUTHENTICITY

Orange Council - employees use coloured Post‑its to develop a strategy to represent the company's identity.

Developing creative prototypes in the evaluation phase: Integrated work at OC

Only an authentic image of a company can trigger a high level of motivation, including contradictions. For this it is important to find the real identity of an organisation using unconventional evaluation formats and to translate it into a creative form. Or in short: FINDING IDENTITY - CREATING AUTHENTICITY

Here are some cases of AUTHENTIC STORYTELLING

INTEGRATED THINKING AND WORKING

Orange Council - campaign theme for the Employer Value Proposition (EVP) of the energy company Uniper.

Employees as the source of ideas for the upcoming transformation of the company

An exemplary OC project: The energy company Uniper wants to position itself as an attractive employer. For this purpose, OC carried out an evaluation with different formats, developed an Employer Value Proposition (EVP) and the creation for it, including a digital channel strategy.

Curious to see how it all looks? Click here for the campaign and design.

ESTABLISH TOOLS FOR A SELF-LEARNING ORGANISATION

An eyeball, a toolbox - the symbol of the communication toolboxes that Orange Council is developing with companies.

Communication toolboxes are developed together with companies.

Creation and communication are not secret sciences that only experts can master. OC shares its knowledge with its partners in order to support the learning organisation and the personal mastery of the people involved.
Toolboxes are created, the help of which company employees can develop their own campaigns and designs.

MAKING THE NEW EXPLAINABLE: MOVING MOVIES

A film projector runs - on two human legs. Icon for ORANGE MOVING MOVIES, our moving image formats.

Striking, humorous and to the point: ORANGE MOVING MOVIES

Innovations and changes can rarely be summed up in a few words, and purely verbal communication is often too rational and not engaging. With the help of moving image formats and tutorials, things can be conveyed in a much more striking and emotional way. ORANGE MOVING MOVIES bring even complex and complicated issues to the point in a concise and humorous way.

Examples helpful? Continue here.

How to contact us:

 
MICHAEL BARCHE ist Gründer und Mit-Inhaber von ORANGE COUNCIL. Der Designer wurde mit vielen Kreativpreisen ausgezeichnet.

MICHAEL BARCHE

michael.barche@orange-council.de
 

+49 40 4689967-10

+49 178 4832666

ANDREAS GEYER ist Geschäftsführer der ORANGE COUNCIL GmbH, er wurde mit vielen Kreativ- und Effizienzpreisen ausgezeichnet.

ANDREAS GEYER

andreas.geyer@orange-council.de
 

+49 40 4689967-50

+49 173 211 21 30

Council

OFFICE HAMBURG

Weidenallee 2a

20357 HAMBURG

T: +49 40 4689967-0

F: +49 40 4689967-99

INFO@ORANGE-COUNCIL.DE
Council

Art Factory Bonn

LIEVELINGSWEG 82

53119 BONN

T: +49 40 4689967-0

F: +49 40 4689967-99

INFO-BONN@ORANGE-COUNCIL.DE