INITIATE A NEW SPIRIT TOGETHER

Orange Council - campaign theme for the Employer Value Proposition (EVP) of the energy company Uniper.

Emotional appeal to existing and future employees to help shape a new world of energy

All employees of the energy company Uniper are actively involved in shaping the upcoming energy transition. After an evaluation, OC develops the EVP and a fitting employer branding campaign under the motto "Energy evolution starts with U!“ Communication on this is directed both internally and externally. A multitude of digital channels motivates participation.

PUT THE IDEAS OF ALL EMPLOYEES IN FOCUS

Two employees demonstrate their idea: the Uniper multicopter

Uniper has set itself the goal of rapidly implementing energy transformation together with all of its employees. The great role that participation, empowerment and entrepreneurship play in this has been impressively demonstrated by the employees themselves.
Watch a Uniper Evolutionary film about it now.

PRESENT YOURSELF AS AN ATTRACTIVE EMPLOYER

Orange Council – sprayed street art theme for the employer branding campaign of energy company Uniper

The overall participatory approach translated into an suitable design: Uniper Street Art

The common denominator of the Uniper EVP is the awareness and pride to work on something very essential: the world energy supply. The common task in this context is to make the energy world CO2-neutral in the future. A lucrative task for all current employees and new talent that Uniper would like to recruit in the future.

How to contact us:

 
MICHAEL BARCHE ist Gründer und Mit-Inhaber von ORANGE COUNCIL. Der Designer wurde mit vielen Kreativpreisen ausgezeichnet.

MICHAEL BARCHE

michael.barche@orange-council.de
 

+49 40 4689967-10

+49 178 4832666

ANDREAS GEYER ist Geschäftsführer der ORANGE COUNCIL GmbH, er wurde mit vielen Kreativ- und Effizienzpreisen ausgezeichnet.

ANDREAS GEYER

andreas.geyer@orange-council.de
 

+49 40 4689967-50

+49 173 211 21 30

Council

OFFICE HAMBURG

Weidenallee 2a

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T: +49 40 4689967-0

F: +49 40 4689967-99

INFO@ORANGE-COUNCIL.DE
Council

Art Factory Bonn

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53119 BONN

T: +49 40 4689967-0

F: +49 40 4689967-99

INFO-BONN@ORANGE-COUNCIL.DE